XR Solutions

Redefining Reality: Limitless Virtual Production Solutions

Break free from the constraints of physical stages. With RGB Broadcasting’s Extended Reality (XR) solutions, your production is no longer bound by four walls. We provide the tools to merge high-fidelity digital environments with live-action performance, creating a seamless "one-set" solution for infinite storytelling possibilities.

By integrating advanced XR technology, we help you eliminate the logistical headaches of travel and set construction. Whether it’s a news broadcast or a cinematic production, our virtual sets empower you to captivate your audience with immersive, real-time visuals that were once only possible in post-production.

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Service benefit

Benefit of our services

Future-Proofing the Broadcast Landscape

At RGB, we bridge the gap between traditional broadcasting and the next generation of Unreal Engine 5 experiences. Our focus is on a progressive transition to extended reality, ensuring that as you adopt cutting-edge XR technology, your existing workflows remain steady. By blending engineering precision with creative graphic design, we help you build a broadcast infrastructure that is ready for whatever the future holds.

Collaborative Production Without Borders

Geography is no longer a barrier to high-end production. We utilize the full spectrum of AR, VR, and MR to decentralize the studio environment. Whether your team is across the hall or across the globe, our remote production solutions allow creators to sync their visions in real-time, effectively turning any location into a world-class XR stage.

Real-Time Creative Agility

Gone are the days of losing hours to on-set lighting adjustments. Our LED-wall virtual production workflow allows for instantaneous manipulation of the digital environment. From shifting camera perspectives to reconfiguring lighting rigs and digital props, every element is adjustable in real-time, giving you total creative control while significantly slashing production timelines.

Rapid-Response Camera Calibration

In a fast-paced broadcast environment, every second counts. RGB replaces traditional, time-heavy camera tracking setups with an accelerated calibration system designed for XR stages. What used to take hours now takes minutes, allowing for seamless transitions between different studio segments and ensuring your production stays on schedule without technical lag.

Empowering Talent Through Immersion

We move beyond the limitations of the "green screen" by creating an environment where presenters can actually see the world they are inhabiting. This immersive XR feedback allows for more natural interaction with digital elements. Because the environment is captured "in-camera," the need for expensive, labor-intensive post-production is drastically reduced, making your output faster and more cost-effective.

Global Reach Through Interactive Storytelling

Virtual production isn't just a technical upgrade; it’s a way to connect with a diverse global audience. By leveraging XR, broadcasters can craft hyper-personalized, interactive content that resonates across different cultures and demographics. Our technology enables you to tell better stories that are as informative as they are visually stunning, regardless of who is watching or where they are.
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